Front
First Spread
Second Spread
Back
Friday, February 12, 2010
Outside Work | Brochure for Horizon Solutions
Here is a small brochure I did for a company called Horizon Physician Solutions. Although I wish I could have redesigned their logo, I couldn't. However, I did use the elements of the logo and brought them into the pages of the brochure. I'm overall satisfied with the outcome of this.
Front
First Spread
Second Spread
Back
Front
First Spread
Second Spread
Back
Type 4 | Designer Bio
Since I didn't find a particular designer for my area that I want to explore, I will give a bio of Andy Goldsworthy, because he is the closest to what I want to do.
Goldsworthy, born in 1956 is a British sculptor. He uses natural and found objects to create sculptures. Often his sculptures have to do with the environment that they exist in and can be both permanent and ephemeral.
For his ephemeral work, Goldsworthy often uses only materials and tools available to him in the environment. For his more permanent work the artist uses electric tools as well. In fact he often works with engineers so that his sculptures will withstand elemental conditions for a long time.
The recording of ephemera through photography is also an important part of his work. "Each work grows, stays, decays – integral parts of a cycle which the photograph shows at its heights, marking the moment when the work is most alive. There is an intensity about a work at its peak that I hope is expressed in the image. Process and decay are implicit."
Goldsworthy, born in 1956 is a British sculptor. He uses natural and found objects to create sculptures. Often his sculptures have to do with the environment that they exist in and can be both permanent and ephemeral.
For his ephemeral work, Goldsworthy often uses only materials and tools available to him in the environment. For his more permanent work the artist uses electric tools as well. In fact he often works with engineers so that his sculptures will withstand elemental conditions for a long time.
The recording of ephemera through photography is also an important part of his work. "Each work grows, stays, decays – integral parts of a cycle which the photograph shows at its heights, marking the moment when the work is most alive. There is an intensity about a work at its peak that I hope is expressed in the image. Process and decay are implicit."
Tuesday, February 9, 2010
DSN305 | Some Illustrations
Here is the ideal illustration/possible fonts that we are thinking of using for the booklet. The typeface is definitely going to be a serif.
Friday, February 5, 2010
Type 4 | Questions
How can type exist in the environment for a long time?
What natural materials can be used to form typography?
What kind of significance or message can graffiti carry?
How can naturally formed type be used for practical use?
Can practical type in the environment be changed?
How can type inform the environment it is in?
Which materials would further the meaning of type in the environment?
How can time affect the form and message of the type?
Where can type be most effective for the purpose it is trying to achieve?
Who is the intended audience?
What natural materials can be used to form typography?
What kind of significance or message can graffiti carry?
How can naturally formed type be used for practical use?
Can practical type in the environment be changed?
How can type inform the environment it is in?
Which materials would further the meaning of type in the environment?
How can time affect the form and message of the type?
Where can type be most effective for the purpose it is trying to achieve?
Who is the intended audience?
Thursday, February 4, 2010
Type 4 | Paragraph
Type in the environment has been around for a long time. Every since the days of the early shop sings, there has been a need for words and letters outside the printed page. And while this was mostly the sole purpose for environmental typography, it wasn’t until the late 1800s that posters started appearing. With them they brought a revolution in typography, as well as an appreciation for display lettering. Nowadays, environmental type is used in anything from the practical (things like street signs or house numbers), to posters, flyers, and billboards. The span of environmental type is vast. However, it is noticeable that outside the practical tendencies of environmental type, there are few applications. One such example is graffiti. Graffiti is expressive typography, as well as art. But it is hardly design, and usually the spray paint is a heavy pollutant. How can one use the environment to achieve an artistic goal without intruding and polluting their surroundings? One such person to have success is Andy Goldsworthy, who only used found objects in the environment for his art. He used ice, sand, stone, leaves, branches, and many other objects to create very interesting sculptures. These sculptures would eventually dissipate, destroyed by natural causes. They were ephemeral in nature. However, it is easier to create art in the environment, because it is often made for beauty, without any practical reason. It is important to recognize the need of reduced pollution in the design process. Using found objects in the environment is the best way to do so. The hard part is making such typography practical. Therein lies the question: How can found objects in the environment be used for purposeful design?
Tuesday, February 2, 2010
InfoArc | A Bit of Research
On Massimo:
AIGA
Helvetica
An Interview
On Katherine:
AIGA
Interview by Rick Poynor
(hey, i get it, i got the rick poynor award! cool!)
On Modernism:
Well, I had the presentation on that so I believe that qualifies as good research.
On Postmodernism:
Theory
Wiki
AIGA
Helvetica
An Interview
On Katherine:
AIGA
Interview by Rick Poynor
(hey, i get it, i got the rick poynor award! cool!)
On Modernism:
Well, I had the presentation on that so I believe that qualifies as good research.
On Postmodernism:
Theory
Wiki
DSN305 | First Set of Directions
1. The Easy Do-It-Yourself Manual To Changing A Bike Tire v 1.2
2. Here are the parts of the bike. Notice how the bike is upside down. You will need to turn your bike upside down also, unless you like to make things difficult.
3. You will notice a silver lever in the middle of each wheel. This is the quick release. Turn it until it’s loose like that one girl in high school.
4. Locate the brakes and release the lever to open them. Just like in the pictures.
5. Pull derailleur back to release chain, you’ll notice it will go limp and pull wheel out. The wheel won’t come easily, so you’re have to wiggle it a bit, until it comes out.
6. Locate the valve. Unscrew anything that looks like it can be unscrewed. Push it to release ALL excess air. Make sure all the air is out, as this will make it easier on you.
7. Stick the tire levers in between the metal rim and rubber tire and pull it out. Work it around the whole wheel, until the whole things pops off like your step-dads toupee.
8. Remove the inner tube from the tire and replace or repair. Don’t ask us how to repair.
9. Place on side of rubber tire back onto the rim. Just one side, don’t get too excited.
10. Take the inner tube, locate the valve and stick it through the little hole in the rim. Screw the locknut back on to keep it in place. We don’t want that bad boy going anywhere.
11. Ease the inner tube gently into the tire, you don’t want to get rough with it. Make sure it’s all nice and snug in there.
12. Wiggle the second half of the tire back onto the rim, making sure you’re not pinching the inner tube.
13. Roll the tire back and forth, making sure everything is where it should be, or else it could blow up. No, seriously, it could blow up.
14. Put the pump onto the valve and pump it up to ____ psi. Don’t over do it, or else it will also explode.
15. Close the valve and make sure the locknut is all the way screwed on.
16. Pull the derailleur back again and waggle the wheel back into place. Make sure to close the brakes back up, or you’re not going to enjoy that next ride.
17. Hooray! You’ve successfully changed a bike tire. Give yourself a pat on the back and go take her out for a ride. Make sure to stay away from sewer drains!
2. Here are the parts of the bike. Notice how the bike is upside down. You will need to turn your bike upside down also, unless you like to make things difficult.
3. You will notice a silver lever in the middle of each wheel. This is the quick release. Turn it until it’s loose like that one girl in high school.
4. Locate the brakes and release the lever to open them. Just like in the pictures.
5. Pull derailleur back to release chain, you’ll notice it will go limp and pull wheel out. The wheel won’t come easily, so you’re have to wiggle it a bit, until it comes out.
6. Locate the valve. Unscrew anything that looks like it can be unscrewed. Push it to release ALL excess air. Make sure all the air is out, as this will make it easier on you.
7. Stick the tire levers in between the metal rim and rubber tire and pull it out. Work it around the whole wheel, until the whole things pops off like your step-dads toupee.
8. Remove the inner tube from the tire and replace or repair. Don’t ask us how to repair.
9. Place on side of rubber tire back onto the rim. Just one side, don’t get too excited.
10. Take the inner tube, locate the valve and stick it through the little hole in the rim. Screw the locknut back on to keep it in place. We don’t want that bad boy going anywhere.
11. Ease the inner tube gently into the tire, you don’t want to get rough with it. Make sure it’s all nice and snug in there.
12. Wiggle the second half of the tire back onto the rim, making sure you’re not pinching the inner tube.
13. Roll the tire back and forth, making sure everything is where it should be, or else it could blow up. No, seriously, it could blow up.
14. Put the pump onto the valve and pump it up to ____ psi. Don’t over do it, or else it will also explode.
15. Close the valve and make sure the locknut is all the way screwed on.
16. Pull the derailleur back again and waggle the wheel back into place. Make sure to close the brakes back up, or you’re not going to enjoy that next ride.
17. Hooray! You’ve successfully changed a bike tire. Give yourself a pat on the back and go take her out for a ride. Make sure to stay away from sewer drains!
Type 4 | A Little Inspiration
Alphabet made with leaves. A little crude, but kinda the direction I want to go in.
Andy Goldsworthy works only with natural found materials that don't leave a mark on the environment.
How can I produce graffiti that doesn't leave a mark on the environment?
Sunday, December 6, 2009
Vislang | Final Statement
1) For the final project of the semester I had a fun time. Even though I had fun, I still learned a lot. At first, I wasn't sure how to combine all the communication models into a single project. However, I decided to combine the skills that I learned from our Narrative class with the skills I learned in Visual Language. It started with a focus on my own communication model and the way I structured it. I had to make sure that it felt connected to my 1950s idea. After that, it was only a matter of getting the footage and organizing it into a neat package. I definitely learned to time manage. It is hard to rely on different people and direct them into doing what you envision for the final product. Scheduling can become problematic for making sure everything is done on time. Other than that, I learned to reinterpret things in a new medium.
2) This semester was a lot of new things. It was definitely a lot of theory, but that was the easy part. The hardest part of the semester was finding a voice and a style. I feel like I had tunnel vision and focused on all the wrong parts. In the end, this produced the mediocre work. I realize now, that I should have focused more on my strengths and work on my weaknesses.
2) This semester was a lot of new things. It was definitely a lot of theory, but that was the easy part. The hardest part of the semester was finding a voice and a style. I feel like I had tunnel vision and focused on all the wrong parts. In the end, this produced the mediocre work. I realize now, that I should have focused more on my strengths and work on my weaknesses.
Friday, December 4, 2009
NA | Statement For Show Opener
Cracked Intro from Dmitri Kozlov on Vimeo.
There is a close relationship between the communication modes. The visual, is of course the most important. It gives a sense of who is who. The voice-over helps clarify and add another level of meaning to the visual channel. And the music is there to help fill the empty space with a noise that ties everything together completely. My rendering style added to the idea that this is a lighthearted comedy. It's loose, fun and a little wacky, just like the shows characters. The most important thing I learned is when working with other people, it is important to plan ahead and get your footage done early. Scheduling can become a nightmare, especially since this is finals week for EVERYONE.
Monday, November 30, 2009
Type 3 | Portfolio
This all still needs a lot of work. I want to reorganize the pictures, and fix up the labels. Also the cover page I want to make more interesting.
Type 3 | Leave-Behind Item
I was thinking a 4X3 booklet, sort of a play on the coupon books that you get in the mail.
Vislang | Progress | Day 6 | Movie Rough Draft
It's coming together finally!
However, I wasn't able to upload the video to anything, because my file was 800 MB, and I didn't want to reduce the quality, because the it would look like poop. However, for the purpose of documentation, I took some screen shots of the action.
However, I wasn't able to upload the video to anything, because my file was 800 MB, and I didn't want to reduce the quality, because the it would look like poop. However, for the purpose of documentation, I took some screen shots of the action.
Monday, November 23, 2009
Vislang | Group Discussion
1. We are all working in a time-based media that doesn’t allow the viewer any interaction. We all have a subtle use of humor and indirect references to our postcards. A sense of 1950s wholesomeness seems to be a common theme in all our work. We all have an established color palette, with limited color choices.
2. Rick – make more visually engaging by changing color palette and type. change noise to solid fill. look into gradients/ halftones.
Johnna – get more consistency. break out of boxes. more hand drawn elements. find inspiration.
Tammy – make annotations more clear by slowing down the typpppooooograppphyyy. finish story.
Dmitri – put things together. more work. sean needs to shave.
2. Rick – make more visually engaging by changing color palette and type. change noise to solid fill. look into gradients/ halftones.
Johnna – get more consistency. break out of boxes. more hand drawn elements. find inspiration.
Tammy – make annotations more clear by slowing down the typpppooooograppphyyy. finish story.
Dmitri – put things together. more work. sean needs to shave.
Vislang | Progress | Day 5 | Footage
Raw, unedited footage. Crappy quality due to big size of file.
Also, Sean being creepy.
Footage from Dmitri Kozlov on Vimeo.
Also, Sean being creepy.
Sean is Creepy from Dmitri Kozlov on Vimeo.
Vislang | Progress | Day 5 | Script
Narrator:
Hello. Today we’re going to learn about the communication model. The communication model has many parts, and can become confusing. But if you break it down to the most basic parts, it becomes quite elementary. Let’s meet Bobby.
Bobby is the source. What is a source exactly?
A source can be almost anyone. The source is where the message originates, the beginning of the conversation. The source contains many layers.
Say Bobby here wants to write a letter to his friend Joe. He needs to sit down and write his message. But what kinds of elements are going to influence Bobby?
For one, his socio-cultural level. Bobby lives in a middle-class family. He goes to high school and has many friends. Bobby is an average American boy. Bobby wouldn’t know anything about living in Africa.
Another factor is his communication skills. Can Bobby communicate his point across clearly? What about Bobby’s knowledge level? Is he well educated?
Finally, Bobby’s attitude towards the subject affects his message. If Bobby is angry or pleased by the subject, it may change the way he crafts his message.
When Bobby is writing his message, he has to keep a several things in mind. First, Bobby must remember to properly encode his message. If he writes his letter in Spanish, his friend Joe won’t understand it.
Secondly, he must think of the content. It must make sense for his friend Joe to understand the intention.
Lastly, Bobby must understand the way he combines the code and content will be the treatment of the message, and this is the most important part. If Bobby writes him message very small, it won’t matter if his language is English and his content is clear, Joe still won’t be able to read it.
Once the message is complete, the source will send it through the channel, which in this case is the United States Postal Service. The mailman will then deliver Bobby’s message to Joe’s house.
However, there may be noise!
Noise can come in many forms. The letter can get lost. The mailman may deliver it to a wrong address. The letter may get dropped in water, or be ruined in some other way. Ultimately noise will distort or disrupt the message.
Nevertheless, if the message comes through without disruption, Joe still has the same levels as Bobby when he is decoding the message. Socio-cultural level, communication skills, knowledge and attitude are just as important in receiver as they are in the source. These factors may cast a different light on the message.
After the message has successfully, or even unsuccessfully reached the receiver, Joe can provide feedback to Bobby. The feedback may run into the same noise as the original message.
When the feedback comes back to Bobby, the whole process starts over again.
And so, we observe the communication model.
Hello. Today we’re going to learn about the communication model. The communication model has many parts, and can become confusing. But if you break it down to the most basic parts, it becomes quite elementary. Let’s meet Bobby.
Bobby is the source. What is a source exactly?
A source can be almost anyone. The source is where the message originates, the beginning of the conversation. The source contains many layers.
Say Bobby here wants to write a letter to his friend Joe. He needs to sit down and write his message. But what kinds of elements are going to influence Bobby?
For one, his socio-cultural level. Bobby lives in a middle-class family. He goes to high school and has many friends. Bobby is an average American boy. Bobby wouldn’t know anything about living in Africa.
Another factor is his communication skills. Can Bobby communicate his point across clearly? What about Bobby’s knowledge level? Is he well educated?
Finally, Bobby’s attitude towards the subject affects his message. If Bobby is angry or pleased by the subject, it may change the way he crafts his message.
When Bobby is writing his message, he has to keep a several things in mind. First, Bobby must remember to properly encode his message. If he writes his letter in Spanish, his friend Joe won’t understand it.
Secondly, he must think of the content. It must make sense for his friend Joe to understand the intention.
Lastly, Bobby must understand the way he combines the code and content will be the treatment of the message, and this is the most important part. If Bobby writes him message very small, it won’t matter if his language is English and his content is clear, Joe still won’t be able to read it.
Once the message is complete, the source will send it through the channel, which in this case is the United States Postal Service. The mailman will then deliver Bobby’s message to Joe’s house.
However, there may be noise!
Noise can come in many forms. The letter can get lost. The mailman may deliver it to a wrong address. The letter may get dropped in water, or be ruined in some other way. Ultimately noise will distort or disrupt the message.
Nevertheless, if the message comes through without disruption, Joe still has the same levels as Bobby when he is decoding the message. Socio-cultural level, communication skills, knowledge and attitude are just as important in receiver as they are in the source. These factors may cast a different light on the message.
After the message has successfully, or even unsuccessfully reached the receiver, Joe can provide feedback to Bobby. The feedback may run into the same noise as the original message.
When the feedback comes back to Bobby, the whole process starts over again.
And so, we observe the communication model.
Friday, November 20, 2009
Thursday, November 19, 2009
Vislang | Progress | Day 4
It's not done yet, but it's almost. I just have to wrap the outsides.
I also have a variety of stock footage, but it's on a tape, and I don't want to rewind and download it yet, because that would screw up my tape. I will have all of them by Monday, then the editing process will begin.
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